Ale Hop is a popular store in the Iberian Peninsula, and there is always a cow involved. Not a live one. It's a Spanish-owned popular retail chain that seems to sell stuff targeted to teenage and 20-something women, but it may have a wide audience than that for all I know.
Whenever I see the first one on a trip, I translate "Ale Hop" to "Cool Local Craft Beer Place" before being disappointed. I'm Charlie Brown, and what Ale Hop actually sells is Lucy with the football.
In Evora, the Ale Hop cow is a Christmas cow.
In early November. A bit early, but I had to
strike a pose.
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